We were tapped to reinvigorate the Alphabet Workers Union brand by redesigning their logo and website. The result is a reflection of the organization’s mission and purpose – to protect Alphabet and Google workers – full-time, temps, vendors, subs, and independent contractors – through solidarity, democracy, and social and economic justice.

The unified brand is represented at every touchpoint of AWU’s organizing work, spreading a message of solidarity and attracting members across the world.